Safety - Technologies

Tyre safety matters

What difference does tyre care make?

Four small strips of rubber, each the size of a postcard, are all that stand between you and potentially life-threatening situations on the road. Drivers can trust their car if first they trust their tyres. Today’s unstable driving conditions challenge Bridgestone’s innovation and productivity. Bridgestone’s commitment to safety and performance is an inspiration for new standards in technological evolvement.

However Bridgestone’s commitment alone is not enough. Each driver is responsible for checking regularly his tyres and preserving the correct tyre pressure. Only tyres in good condition can offer you an easy and comfortable ride without worries.

Bridgestone’s long term goals’ success depends on technological innovation and drivers’ global awareness of tyres’ significance.

Tyre Safety in 3 Easy Steps:

Check your tread depth

More tread means more grip in the wet. It’s as simple as that. Check your tread depth regularly either with a dedicated tread gauge or using the built-in tread wear indicator on your tyres. The legal requirement is that the tread grooves retain a certain minimum depth, when measured at Tread Wear Indicator (TWI), located around the circumference of the tyre. In European countries for summer passenger tyres, the figure is 1.6 mm while in several countries for certain winter models the reference is 4 mm.

Check your tread depth:

  • On all four tyres
  • In each main groove
  • In at least 2 points along the groove


Check your tyre pressure

Tyres simply will not work without enough air. Make sure you check your pressure at least once a month and keep your tyres correctly inflated at all times. You’ll find the correct pressure for your vehicle in your operating manual and in most cases either under your fuel cap, on the inside of your door or in your glove compartment.

Check your tyre pressure:


  • When your tyres are cold
  • Before long journeys
  • When carrying heavy loads

Check for damage or irregular wear

Look after your tyres and they will look after you. Check regularly for any signs of irregular wear, any sharp objects lodged in the tread and any cuts, tears, cracks or bulges. If in doubt, ask a specialist!

Check for damage or uneven wear regularly:


  • On all four tyres
  • On both sides of the tyre
  • On wheel rims (which may damage your tyres)



Technical excellence and ambitious spirit are at the heart of the company’s success.

Bridgestone’s engineers are passionate about developing new performance and safety technologies.

Top technologies

  1. Fuel efficiency
  2. Quiet ride
  3. Wet performance
  4. Wear life
  5. Winter performance
  6. Ride comfort
  7. Dry performance
  8. Run Flat

The result is best – in class tyres for moments when you need them most!